Jörg Haßler , Melanie Magin , Uta Russmann , Anna‐Katharina Wurst, Delia Cristina Balaban , Paweł Baranowski, Jakob Linaa Jensen, Simon Kruschinski, Georgios Lappas, Sara Machado, Martina Novotná, Silvia Marcos‐García , Ioannis Petridis, Anda Rožukalne, Annamária Sebestyén, and Felix‐Christopher von Nostitz (2025). Weaponizing Wedge Issues: Strategies of Populism and Illiberalism in European Election Campaigning onContinue reading “New publication – “Weaponizing Wedge Issues: Strategies of Populism and Illiberalism in European Election Campaigning on Facebook””
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New Publication-“The Long-Range Character Assassination Machine: The Role of Megafon’s Astroturf Influencers in the 2022 Pro-Government Campaign in Hungary” by Márton Bene and Vanessza Juhász
Bene, M., & Juhász, V. (2025). The Long-Range Character Assassination Machine: The Role of Megafon’s Astroturf Influencers in the 2022 Pro-Government Campaign in Hungary. American Behavioral Scientist, 0(0). In Hungary’s 2022 parliamentary election, a new form of influencer strategy emerged, centered around a pro-government agency called Megafon. Created two years before the vote, Megafon trainedContinue reading “New Publication-“The Long-Range Character Assassination Machine: The Role of Megafon’s Astroturf Influencers in the 2022 Pro-Government Campaign in Hungary” by Márton Bene and Vanessza Juhász”
New publication – “False sense of security and a flurry of misplaced trust: the construction of trust in and by Facebook” by Balázs Bodó, Márton Bene and Zsolt Boda
Bodo, B., Bene, M., & Boda, Z. (2025). False sense of security and a flurry of misplaced trust: the construction of trust in and by Facebook. Information, Communication & Society, 1-20. In the age of digital platforms, trust is no longer rooted exclusively in personal relationships or institutions—it is increasingly mediated by technology. Our studyContinue reading “New publication – “False sense of security and a flurry of misplaced trust: the construction of trust in and by Facebook” by Balázs Bodó, Márton Bene and Zsolt Boda”
New PRiSMA Publication – “Influential Politicians and Political Influencers: The Argument Analysis of Megafon’s Negative Campaign” by Vanessza Juhász
Juhász Vanessza (2025). Influenszer politikusok és politikai influenszerek. A Megafon negatív kampányának argumentatív vizsgálata a közösségi médiában. Politikatudományi Szemle, 34(1), 7-30. Vanessza Juhász, a member of the PRiSMA research group, has published her latest study on the argumentation analysis of Hungarian ruling party candidates and the Megafon influencer agency. In recent years, Fidesz launched aContinue reading “New PRiSMA Publication – “Influential Politicians and Political Influencers: The Argument Analysis of Megafon’s Negative Campaign” by Vanessza Juhász”